Access point-of-sale information for more than 11,000 grocery stores and 7,500 drug stores.
Information Resources, Inc. (IRI) uses industry-leading research and analytic techniques to provide data across 20 countries.
- Periodic assessment of key consumer dynamics (scorecards).
- Monitor changes in the marketplace.
- Track the success of marketing tactics and strategies.
- Cross-category benchmarking.
- Assess category performance between time periods.
For access to IRI, please contact:
WRDS wrds-support@wharton.upenn.edu
IRI Donna.Wagner@iriworldwide.com
Products
| Product | Description |
|---|---|
| iri_all | IRI Marketing Fact Book |
Contact
Address:150 North Clinton Street
Chicago, IL
United States
- Phone Number (312)726-1221
- Email Address Donna.Wagner@iriworldwide.com
- Vendor Website https://www.iriworldwide.com