Data Dictionary

comScore

Comscore data available through WRDS represents a sample of US internet users’ internet browsing behavior, purchases, and demographics. Specifically, it is a subset of the opt-in panel data used to inform Media Metrix—Comscore’s premier audience measurement product.

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For pricing information please contact:

Megan Leonhard | mleonhard@comscore.com | (650) 244-5489

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